How to Share Access to Your Google Business Profile

Your Google Business Profile (formerly Google My Business) is the listing that shows your business on Google Search and Maps, with your hours, phone number, reviews, and photos. Giving your agency access lets them keep that info accurate, post updates, respond to reviews, and link the profile to Google Ads so your ads can show your address and location.

Step 1: Open Google business profile

1. Go to business.google.com and open the profile you want to share. If you manage several locations, pick the one your agency will work on.
2. Click the three-dot menu (next to profile strength),
3. Select Business Profile settings.
4. Select People and access.

Step 2: Invite your agency

1. Click Add at the top left.
2. Enter the email address your agency gives you.
   
   • beau@uppertiermarketing.com
3. Under Access, choose a role:
   • Manager (recommended): can edit business info, respond to reviews, post updates, and link Google Ads, but can't add or remove users or delete the profile.
   • Owner: full control, including adding and removing users.
4. Click Invite.

Step 3: Wait for us to accept your invite

We'll get an email invite. Once we accept, you'll get an email confirmation and we'll show up in People and access. Pending invites appear in the same list, where you can cancel them if needed.

Not sure if you already have a business profile?

1. Go to business.google.com/create and sign in with your business Google account.
2. Search for your business name. If Google finds your profile and says someone already manages it, you're set. Sign in with the account that manages it.
3. If you don't have a profile yet, follow the prompts to create one and complete verification.

Frequently Asked Questions

How do I know if my business already has a profile?
Search for it at business.google.com/create.

How do I add or remove owners and managers?
See Google's guide: Manage your Business Profile owners & managers.

Someone else controls my profile. How do I get it back?
Request ownership: Request ownership of a Business Profile.

How do I transfer primary ownership?
Transfer primary ownership of a Business Profile.

How do I remove a Business Profile?
Remove a Business Profile.

At Uppertier Marketing, we help businesses get their Google accounts connected and set up the right way so campaigns launch smoothly. If you need help, schedule a call with our team.